Born in the U.S., Lydia co-founded Dia & Co in 2014 to revolutionize plus size fashion.
Frustrated by the lack of stylish options for the majority of American women, she teamed up with Nadia Boujarwah to create a brand that celebrates size inclusivity and personal style.
inHouseAmerica Rates Her Store:
★★★★
Born in Australia, she co-founded White Fox in 2013 with Daniel Contos.
Starting from her home selling clothes on eBay, she scaled the brand into a global fashion powerhouse known for influencer driven marketing and trend forward styles.
Born in South Salem, New York, Indie launched her clean skincare brand after surviving a life threatening brain tumor linked to environmental toxins.
In 2009, she turned her wake up call into a mission creating chic, eco-friendly products that prove wellness and beauty can go hand in hand.
Based in the U.S., Indie Indie Bang Bang is a lifestyle boutique offering curated fashion, home decor, beauty and gifts.
While the brand's website showcases a wide range of products and a strong aesthetic, it does not publicly name a founder.
inHouseAmerica Rates Their Store:
Born in U.S., he co-founded Quince to make luxury quality fashion and home goods affordable for all.
Driven by the belief that "quality shouldn't be a luxury", he build it to cut out milddlemen to reduce waste and costs.
inHouseAmerica Rates His Store:
Born in Tennessee, Rachel launched Chic Soul to bring trendy, size-inclusive fashion to curvy women.
Frustrated by the lack of flattering styles in mainstream retail, she built an online boutique that celebrates body positivity with Southern charm and bold confidence.
