Born in Southern Indiana, Jennifer launched Classy Cozy Cool after surviving Stage 4B Hodgkin’s Lymphoma and raising her family.

Fueled by resilience and a love for fashion, she created a brand that blends comfort, style, and patriotic spirit all proudly made in the USA.

inHouseAmerica Rates Her Store:

★★★★

Born in the U.S., Brendan launched Pact in Colorado after selling his first startup, Bear Naked Granola.

Inspired by the power of everyday essentials, he created Pact to offer ultra comfy clothing made from organic cotton proving that fashion can be both stylish and sustainable.

inHouseAmerica Rates His Store:

★★★★

Born in New York City, co-founded fashion to figure to bring stylish and trend driven clothing to plus size women.

Insipired by his great grandmother who pioneered inclusive fashion.

inHouseAmerica Rates His Store:

★★★★

Born in U.S., he co-founded Quince to make luxury quality fashion and home goods affordable for all.

Driven by the belief that "quality shouldn't be a luxury", he build it to cut out milddlemen to reduce waste and costs.

inHouseAmerica Rates His Store:

★★★★

Born in Moorpark, CA, she founded Nuuds to create high quality basics that fit real bodies.

A former teacher turned influencer, she launched the brand after struggling to find the perfect T-shirt designing prices that are sofy and flattering.

inHouseAmerica Rates Her Store:

★★★★

Born in San Diego, Sophia started Nasty Gal at 22 from her bedroom, selling vintage clothes on eBay.

Fueled by grit and a rebellious spirit, she built it into a $100M fashion empire that redefined online retail for bold, independent women.

inHouseAmerica Rates Her Store:

★★★★